TV News Consumption Trends & Revenue in the US

Recent Pew Research Center surveys show fewer US adults closely follow the news. This decline coincides with shrinking audiences for established outlets like local TV, newspapers, and public radio. Conversely, platforms like podcasts and specific media brands are growing. Pew has extensively studied these trends, analyzing news consumption and media health through audience size and revenue. Their State of the News Media project offers comprehensive insights into the evolving news industry.

The latest data paints a complex picture. Key findings reveal declining audiences for traditional media, while newer platforms experience growth. This shift raises questions about the future of Television And Media News.

Declining viewership is evident across local television news time slots, impacting major networks and highlighting the challenges faced by traditional TV news in retaining audiences.

Despite audience declines, revenue trends vary. While newspapers and network television experienced advertising losses, local TV revenue often rises during election years. Political advertising remains a significant revenue source for local stations.

The economic performance of different media sectors provides further insights. Newspapers face significant challenges as advertising revenue continues to decline.

Cable news networks present a varied picture, with Fox News leading in total and net advertising revenue, while CNN and MSNBC experienced declines. This disparity highlights the competitive cable news landscape and the varying success of different networks.