Georgia’s Film & TV Boom: Economic Impact & Cultural Benefits

Georgia’s film and television industry has experienced remarkable growth, transforming the state into a major production hub. This boom has yielded significant benefits, extending far beyond the entertainment industry itself. The economic impact of productions like “Avengers: Endgame,” “Black Panther,” “Ozark,” and “The Walking Dead” has been substantial, generating billions in revenue and creating thousands of jobs.

Georgia’s success in attracting film and television productions is largely attributed to the Georgia Film Office, a division of the Georgia Department of Economic Development. This office actively promotes the state as a filming destination and provides resources to facilitate productions. The state’s diverse landscapes, attractive tax incentives, and skilled workforce have made it a desirable location for filmmakers.

The film and television industry has created a ripple effect across various sectors in Georgia. Tens of thousands of Georgians are employed directly in production roles, ranging from actors and crew members to set designers and caterers.

The industry’s impact extends to small businesses as well. Productions rely on a vast network of local vendors for goods and services, including construction companies, landscaping businesses, caterers, and hardware stores. The Motion Picture Association of America (MPAA) reports that its member companies spend hundreds of millions of dollars annually at thousands of vendors in Georgia, many of which are not directly related to the film industry.

Local communities benefit from permitting fees and increased tax revenue generated by the influx of production activity and related businesses. Each county in Georgia has a Camera Ready Liaison to assist with local production logistics. The “heads in beds” phenomenon, referring to increased hotel occupancy due to cast and crew lodging, generates significant revenue for the hospitality sector and further supports local businesses. One film production can account for tens of thousands of hotel room stays, contributing substantially to the local economy. For example, the filming of “Gasoline Alley” in Tifton generated over $120,000 in hotel revenue alone.

The demand for studio space and filming locations has also boosted Georgia’s real estate market. Properties are rented out for on-location filming, production offices, and stage space, providing income opportunities for property owners. The Georgia Film Office maintains a Reel Scout database where property owners can list their locations for potential use in film and television productions.

Film tourism has emerged as another significant benefit. Fans travel to Georgia to visit iconic filming locations featured in their favorite movies and shows, contributing to the tourism industry and local economies. Explore Georgia, the state’s tourism office, offers film-themed tours and itineraries to capitalize on this trend.

The film and television industry’s presence in Georgia helps retain a skilled creative workforce. The availability of jobs in the entertainment sector attracts and keeps talented individuals in the state. Additionally, Georgia offers film tax credits, allowing residents to reduce their state income tax liability.

Georgia-lensed films showcase the state’s diverse locations and promote it as a desirable filming destination. The familiar peach logo in end credits reinforces this message and raises Georgia’s profile on a global scale. The constant stream of productions keeps Georgia in the minds of decision-makers and potential visitors.

Finally, the film and television industry supports the arts in Georgia. Productions create opportunities for artists in various fields, including dancers, musicians, and gamers, to showcase their talents. Georgia’s success in attracting major film and television productions has had a profound and multifaceted impact on the state’s economy and culture. The industry continues to grow, promising even greater benefits in the future.